
This is a box of L'Oréal INOA permanent hair color in shade 4.3 (4G), which is a nice golden brown. It's the ammonia-free ODS2 formula that's much gentler on the scalp and hair than traditional dyes. The box is still sealed in its original plastic wrap. Great if you're looking for professional-grade color that provides full coverage without that harsh chemical smell. New and unopened.